SCOUT Brand Book
When I joined the team the SCOUT brand existed but lacked documentation, so content consistency suffered. I created a basic brand book and added a seasonal addendum for each sales campaign to cover that season’s specific materials.
SCOUT Seasonal Catalogs
I managed design and prepress for retail and wholesale catalogs — wholesale editions often exceeded 80 pages — and frequently included special finishes like varnishes and spot colors.
B2B Sales Guide
This printed guide was created for sales staff at stores authorized to sell SCOUT and used for training. It was updated annually to reflect the brand’s latest patterns and colors.